Are We Victims of "Scienceploitation"? New Study Shows Portrayals of Anti-Aging Stem Cell Tech Exploits Science to Market Products
New York, NY (September 30, 2015) – Cosmetic and anti-aging products and treatments that make claims regarding stem cell technology are increasingly popular despite a lack of evidence for either the safety or efficacy of such products. Given the size of the personal care beauty industry, (expected to generate $265 billion by 2017,) and the high-profile nature of stem cell research, this is part of a larger trend whereby the language of newer areas of science is leveraged by marketers. This phenomenon is called “Scienceploitation.”